Business

Ford Vietnam records highest Dec sales

Hai Duong News 17/01/2024 22:13

Ford Vietnam’s sales further affirm Vietnam’s position as one of Ford's four key markets in the region.

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More than 8,000 Ford Territory cars have been sold since launching at the end of 2022

Hai Duong-based Ford Vietnam Co., Ltd.’s sales totaled 38,322 vehicles in 2023, a surge of nearly 33% over 2022, thanks to a series of promotional and stimulus activities.

In particular, the company sold 4,854 cars last December, the highest December sales ever.

Three out of five product lines of the firm took the lead of their segments.

Notably, Ford Everest and Transit posted growth rates of 43% and 59%, respectively.

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The Ranger pickup line maintains steady growth in 2023, accounting for 76% of the segment's market share

More than 8,000 Ford Territory cars have been purchased since launching at the end of 2022.

The Ranger pickup line alone maintained steady growth, with 2023 sales reaching 16,085 units, accounting for 76% of the segment's market share.

In addition, Ford Vietnam is constantly improving customer experience with a Ford+ global plan to make the ownership and use of Ford cars increasingly easier, more convenient, and more engaging.

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Ford Vietnam records highest Dec sales