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Top travel trends favoured by Asian tourists in 2025

Top travel trends favoured by Asian tourists in 2025

Digital travel platform Agoda has recently updated the latest travel trends through its 2025 Travel Trends Survey. The results reveal that in 2025, Asian travellers are placing greater emphasis on relaxation-focused trips, family experiences, and exploring unique destinations.

Five Vietnamese cities attracting international tourists during New Year holiday

Vietnam continues to strengthen its position as an attractive destination on the global tourism map, with a 30% y-o-y rise in accommodation searches by international tourists on the Agoda booking platform.
Da Lat named most affordable tourist destination for upcoming holiday

With an average room rate of 1.45 million VND (58 USD), Da Lat has been named the destination in Vietnam that has offered the most competitive room rates during the last two months.

Vietnam - Asia's third fastest-growing destination for European tourists

Vietnam has become the third fastest growing destination for European visitors in Asia, following Malaysia and Japan, according to a tally of accommodation searches on digital travel platform Agoda.